Benefits of personalised health videos
Personalised health videos can help your organisation achieve a greater return on your investment in health servicesEnhanced programme participation
- Support initial patient or service user recruitment and uptake
- Improve programme retention
- Shift patients or service users to digital services
- Enable peer-to-peer promotion
Greater equality of access
- Connect with harder-to-reach groups
- Personalise content to gender and ethnicity
- Deliver content relevant to real-world experiences
- Use clear, simple messaging
- Enable individualised connections at scale
Improved efficiency and cost savings
- Increase access to and uptake of commissioned services
- Reduce the demand for face-to-face consultations
- Increase the effectiveness of in-person appointments
- Enhance the capacity of your workforce
- Reduce the use of more expensive communications like telephone and letters
On the technical side…
- You can track engagement and patient response in real time
- Citizen’s Personalised Health Videos are GDPR compliant with built in governance and consent processes.
- The videos can be accessed with any smartphone or internet-connected device – no app or specialist software needed.
- Integration with your data systems is quick and easy via API (Yes, we are familiar with NHS data systems!)
"We have been encouraged by the results of this project, which demonstrate the degree to which new technologies can help ensure equity of access and support patients to improve their health and wellbeing".
Working with us
Citizen Communications are pioneers in personalised health video communication. We’re specialists in communicating health information in a way that creates emotional connection, promotes action and encourages lifestyle changes.
We’ll work with you to develop and integrate personalised video to support your populations, enabling you to shift to digital communications without losing the human touch.
